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Chief Guest Dr. Mary Teopista (Center), Amb. Francis Butagira, Registrar General Ms. Mercy K. Kainobwisho and URSB board members pose for a photo at the URSB ISO Certification External Stakeholders celebration

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Harmony 360 Programme Launched to Empower Creatives and Boost Uganda’s Creative Economy

Uganda’s creative industry has received a boost following the launch of Victoria Gospel Academy’s (VIGA) Harmony 360 programme, an initiative designed to equip gospel creatives with entrepreneurship, financial literacy, leadership and digital innovation skills needed to build sustainable careers and contribute to national economic growth.

The Uganda Registration Services Bureau (URSB) joined government officials, development partners and leaders in the creative industry at the Ministry of Finance, Planning and Economic Development on 9 July for the launch of the programme, which seeks to strengthen the capacity of creatives.

Launching the initiative, the Guest of Honour, Col. Ronald Rubaale, said Uganda’s economic transformation depends on sectors that create value and employment, especially for young people. He encouraged VIGA to track measurable outcomes, including the number of creatives trained, businesses established and jobs created.

Representing the Permanent Secretary to the Treasury, Principal Economist Joel Kantu Muhinda said Uganda’s future growth will increasingly be driven by innovation, technology and creativity. He stressed the importance of stronger intellectual property protection to ensure creators receive fair value from their work.

VIGA Team Lead Nicholas Nyombi Prince said Harmony 360 aims to nurture well-rounded creatives by equipping artists with the financial and professional skills needed to build sustainable livelihoods and positively impact their communities.

URSB is committed to supporting initiatives that strengthen intellectual property protection and empower creatives to transform talent into sustainable economic opportunities.

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