Registrar General Kainobwisho Participates in Agency Leaders’ Drive to Publicize Achievements
The Registrar General of the Uganda Registration Services Bureau (URSB), Ms. Mercy K. Kainobwisho, has joined leaders of other government agencies in a shared push to boost the visibility of government achievements under President Yoweri Kaguta Museveni’s administration.
The call was made during the fourth meeting of agency leaders held at the State House Investors’ Protection Unit (SHIPU) offices in Kampala, chaired by Dr. Barirega Akankwasa, Executive Director of the National Environment Management Authority (NEMA).
Ms. Kainobwisho commended progress in Uganda’s petroleum sector, highlighting it as a driver of economic growth. She also pointed to URSB’s recently established regional office in Hoima, which she said is performing well and bringing services closer to communities in the oil-rich region.
Dr. Barirega stressed the importance of tailoring government messages to different audiences, from elites and youth to farmers and women, through traditional media, social platforms, and local baraazas under the “Musevenomics” concept.
“Information should be packaged for the specific audiences we seek to reach,” he advised, urging agencies to actively deploy their public relations officers.
The meeting attracted over 12 executives from various government bodies, who discussed strategies for harmonising communication and ensuring citizens are aware of ongoing developments.
Participants agreed that while significant progress has been made in key sectors, more effort is needed to ensure achievements are publicised widely and accessible, strengthening trust between government and the people.
